PRODUCT DESIGN
2023
OVERVIEW
A NEW ICON OF ESPRESSO MINIMALISM.
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MINIMA is a semi-automatic espresso machine designed with radical simplicity in mind. Featuring a monolithic geometric form, full-color touchscreen, and copper detailing, it redefines the home barista experience through minimal aesthetics and tactile precision. The machine combines advanced functionality with sculptural presence, offering a refined balance between technology and craft—where every interaction feels intentional, and every detail serves a purpose.
Design Philosophy
At the core of MINIMA is a commitment to ultra-modern minimalism. Every element is reduced to its essential geometry, resulting in a visually clean and highly sculptural form. The machine is dominated by precise vertical and horizontal lines, interrupted only by soft curvature at key interaction points to subtly guide the user’s hand.
The matte monochrome surfaces enhance the architectural presence, while polished copper accents introduce warmth, contrast, and a sense of crafted precision — a nod to traditional espresso heritage with a distinctly contemporary twist.
Full-Color Touch Screen Interface
MINIMA’s interface is centered around a vibrant full-color touchscreen that seamlessly blends into the front facade. The display provides intuitive access to brewing settings, temperature control, and user-defined profiles — creating a smart, connected experience without compromising the product’s minimal aesthetic.
User-Centered Ergonomics
Although minimal in form, the design does not sacrifice usability. The angled portafilter, ergonomic steam lever, and low-profile drip tray are carefully proportioned for a comfortable and efficient brewing flow. All interaction zones are visually defined by subtle material or textural changes, making operation intuitive at first glance.
